Google is reportedly planning to release the second
generation of its 7-inch tablet – the Google Nexus 7 by July of this year
according to reports from Reuters.
The Nexus 7 which was Google’s first entry to the now highly
competitive tablet market has received mostly positive feedback from consumers
thanks to its very capable Nvidia Tegra 3 chipset that packs a 1.2GHz quad-core
Cortex A9 processor and ULP GeForce GPU. However, its most striking feature is
its price.
The Nexus 7 was the result of the collaboration between
Google and Asus. And unlike other Android tablets from Asus, Google’s influence
on the Nexus 7 was not isolated on the software used by the tablet but rather the
competitive pricing of the device.
Google was one of the few manufacturers who dared to
challenge Apple’s iPad not only in terms of hardware specifications and
software but also in the pricing category. With its $199 initial price it’s
almost half the cost of an iPad mini of the same capacity and specs. So it’s
very interesting how Google will follow this act.
For starters, reports suggest that the new Nexus 7 will ditch the Nvidia chipset in favor of a Qualcomm Snapdragon. Furthermore, the new tablet may also have a higher resolution display and a smaller bezel compared to its predecessor. And of course, in true Google fashion, the release of this new tablet may also coincide with a new Android version - Key Lime Pie.
In terms of pricing Reuters say the Google might choose to
sell the new Nexus 7 for $199 at the same time giving a discount to the old
model; or they might sell the tablet for around $149 which will effectively
kick the old model out of the market. The next generation Nexus 7 is rumored for
launch on July 2013.
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